This is a term that we hear ALOT. People who want to rank on the first page of the major search engines for terms like ‘work at home’, ‘earn a six figure income’ or ‘home based business’. And these terms are incredibly difficult for ANYONE to get to, because of how many people WANT work at home! Its what is considered a competitive key phrase. How would someone get to the top of Google or Yahoo for ‘work at home?’ An incredibly difficult term with competition, and currently there are 2,610,000,000 results listed and there are MANY MANY ways to rank on work at home. So how can you get to the front page of Google for work at home? I have typed alot out without yet answer that question. And that’s because there is no simple answer, or an easy answer. You can write many articles on many sites, and link to your site/blog/article, you can blog, write comments, put up a series of hyper focused sites specializing on that term, or any and all of these. But what does matter is writing content pertinent to your subject, and in this case its ‘work at home’, so you have to make sure everything you write for that, you have to make sure makes reference to work at home, in any way. Sometimes its OK to break the two up, but only WHEN it makes sense, e.g. if you ever plan to ‘work from or at your home’ you will still get the level of penetration of key phrase to content you need for that term, and it comes up the same amount of time, you just do not want to add ‘home’ in one sentence and then ‘work’ in another and not once use ‘at’ anywhere within your site, that doesn’t yield any placements for you anywhere. Google, Yahoo! and MSN will not collate ’work at home’ from that key phrase placement. So there you have it, part one of my tutorial of ranking for tougher key phrases. Work at home. Try it out on one of your own projects and your own key phrase.

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